Due to increase in digital platforms big data is at the boom. What exactly is big data? Well, the theoretical definition is known as to be extremely large data sets that may be analyzed computationally to reveal patterns, trends, and associations, especially relating to human behaviour and interactions. And many of you will give the same answer when someone asks you about big data.
So, now many organizations are implementing a Big Data strategy, there is still a large part that has no clue about Big Data. When organizations do not understand Big Data properly, there probably is a large part of the consumers that have no clue about Big Data either.
In short big data is like zombie apocalypse of which everyone talks, nobody really knows the cause, and each thinks that “he” might be infected so; everyone searches for cure despite there is none. Well, I will not bore you here talking about what is big data and stuff we will more focus on how big data impacted human lives and technology throughout.
Let’s start with some simple and regular things; the usage of Big Data has an existing and potential societal impact on both the public and private sector, as well as on people around the world. Big Data has indeed a wide range of ramification that can be referred to economic, legal, social, ethical and political issues.
For example, the use of Big Data for the purpose of business development and organization performance raises economic issues. Privacy and data protection are involved in the legal and ethical aspects of Big Data. In term of social issues, the Big Data plays a role in transparency and social development. The quick and sometimes uncontrolled transfer of data across boundaries raises geopolitical issues. All these issues arise in Big Data practices; this impacts–positive if the action causes a positive effect, negative if it causes cost.
In the paragraph above I explained a simple example how data can impact legal and economic issue but, it is not limited to the certain vertical. As now there is digitization in almost every sector big data plays a vital role in each be it healthcare, environmental, entertainment or education. We already witnessed big data’s contribution in digital entertainment, in recent ET Global Businessman Summit Sharukh Khan stated that appointment cinema will no more attraction for audience and there will be no need of big production houses to produce cinema as now a day’s everybody has access to audience through digital platform example of which are Netflix, Hotstar, and Amazon Prime.
In another term, big data also helps the evolution of content and medium of content.
Talking about Healthcare sector, healthcare shares another crucial functionality – real-time alerts. In hospitals, there are software’s which analyzes medical data on the spot, providing health practitioners with advice as they make prescriptive decisions.
Now the main subject is How to store such big data?
This blog spot a light on how big data affects in almost all sector can and how it can be used for good of humankind!